Competitor Tags analyzes any Etsy shop’s tags. Utilizing a sample of 100 of the shop’s most recently updated listings, this feature allows you to view the search volume, clicks, Etsy competition, and more for each tag.
Benefits
View hundreds of tags across up to 100 listings from any Etsy shop you choose. This helps you determine the quality of their tags, whether or not they have a good spread of competitive levels, and if any of their tags are over- or underutilized.
How to use
In the Main Menu, select "Competitor Research" and then "Competitor Tags."
Enter any shop’s name or Etsy URL into the "Enter shop name..." field in the green search bar. Then, click the orange "Analyze Shop Listings" button to view that shop's most recently updated listings.
You can also use the "Select a Shop" dropdown menu on the right to select a shop from your list of tracked competitors and hit the orange "Go" button.
This will generate a tag report for that shop. View the number of unique tags eRank found in the listings it sampled above the report.
Please note that if the shop has fewer than 100 listings, eRank will include all of its listings in the sample.
Use the dropdown menu in the green bar to select which country you would like to view data from.
The data table below displays the following information about each tag:
Column | What It Means |
Tags | All of the tags eRank found in the listings it sampled.
Click on any keyword in the "Tags" column to open our Keyword Tool feature, where you can explore more statistics for that particular tag. Learn more about Keyword Tool here
Click the star next to any keyword to add it to one of your Keyword Lists. Take a shortcut to your most recently edited list by clicking the floating green button in the bottom left corner of the page. Learn more about Keyword Lists here |
Tag Occurrences | The number of times eRank found that tag in the 100 listings it analyzed. |
Average Searches* | The average number of searches per month for the keyword, based on the past 12 months of Etsy data. |
Average Clicks* | The average number of clicks the keyword gets per month, based on the past 12 months of Etsy data. |
Average CTR* | The average ratio of clicks to searches the keyword receives per month (shown as a percentage), based on the past 12 months of Etsy data. |
Etsy Competition* | the number of listings that were matched to the keyword. This metric does not include ads or personalized results. |
Search Trend | This indicates changes in the popularity of each tag over the past 15 months. Use the graph to determine which terms are seasonal, evergreen (always popular), gaining popularity, and losing popularity. |
Google Searches | The estimated number of searches the keyword has on Google each month. Please note that this statistic is only available for USA data. |
*This data is color-coded as follows:
Color | What It Means |
Green | The keyword's average monthly searches, average monthly clicks, or CTR is very high. A green Etsy competition bar means that competition with the keyword on Etsy is very low. |
Yellow | The keyword's average monthly searches, average monthly clicks, or CTR is high. A yellow Etsy competition bar means that competition with the keyword on Etsy is low. |
Orange | The keyword's average monthly searches, average monthly clicks, or CTR is low. An orange Etsy competition bar means that competition with the keyword on Etsy is high. |
Red | The keyword's average monthly searches, average monthly clicks, or CTR is very low. A red Etsy competition bar means that competition with the keyword on Etsy is very high. |
Sort your data using the small gray arrows at the top of each column.
Use the "Filter..." field in the green bar to search for a specific keyword or phrase within the report. This is useful if you need to investigate the performance of specific tags in a competitor’s shop.
Click the orange "Export" button on the far right to export, copy, or print the list for future reference.
Who can use this?
This tool is available to Basic members, Pro members, and Expert members.
We'd love to hear what you think of this feature. Feel free to click the button below to check out our Facebook group. Start a discussion, exchange ideas, or ask questions. Someone friendly is always there to help you!