eRank's got a lot of tools! We thought it might be helpful to list them here for you, briefly describe what each does, and let you know when each might come in handy.
Click the links beneath any tool's name to give it a try or read more about it.
Your eRank
New to eRank? Start here
Name | What it does | When to use it |
Dashboard
| This is your home base! Your dashboard shows you a high-level overview of your Etsy shop. It highlights potential issues with your listings, your competitors' recent sales, the latest keywords your items have ranked for, and lots more. | Use it every day or two to check whether your listings have any issues and stay on top of your competition, upcoming events, and current trends. |
Settings
| This is where you'll find all your options for customizing, changing, and managing your eRank account. | Visit this page when you want to change your email or password, connect or remove shops from your account, look at invoices, change your eRank subscription, and more! |
Shop Avatar (matches your Etsy shop icon) | This lets you quickly switch between all the shops you’ve connected to eRank, connect a new shop, or log out. | Use this to switch between your shops with just one click, connect new shops, log out of eRank. |
Messenger Icon
| This little blue icon floats in the bottom right corner of every eRank page. | If you're learning how to use a tool and need some help -- or if you'd just like to provide some feedback -- use this to chat with our friendly customer support team. |
Listing Optimization
Tools and reports related to your Etsy listings
Name | What it does | When to use it |
Listing Audits
| These provide a detailed overview of all your active listings (Title, SKU, Last Updated and Expiry Dates, SEO Tips, Age, Visibility Score, Total Views, Tag Count, Image Count, and more).
The "Listing Audit" button provides a comprehensive analysis of all aspects of any active Etsy listing: title, stats, attributes, tags, description, and more. It makes it easy for you to assess each component of your listing and learn the basics of SEO. | These are handy to quickly check any listing’s stats.
When you want to:
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Health Check
| This lets you view any listings in your shop that are missing key components, contain potential spelling issues, or contain one-word tags. | View, at a glance, which of your listings may need to be revised. Choose to audit your listings to learn more or edit them on Etsy. |
AI Listing Helper
| This utilizes the power of AI to help you create titles, tags, and descriptions for your Etsy listings. | This is helpful when you’re suffering from a case of writer’s block and need inspiration. |
Compare Listings
| This provides a side-by-side comparison of up to four listings at a time, whether your own or a competitor’s. | This is handy when you are trying to figure out why some listings perform better than others. |
Changes
| This takes a daily snapshot of your listing's title, tags, main image, price, views, favorites, inventory, and more. | Before making changes to your SEO (especially titles and tags), activate “Track Changes” to monitor how your edits impact your listings. If an edit impacts sales, use this to restore what you changed.
This feature is also ideal for A/B testing. |
Draft Listings
| This provides a high-level overview of all your draft listings, each with a Listing Audit button for comprehensive analysis and SEO suggestions. | View all your drafts and quickly spot which ones have issues and need SEO work. Use this to avoid publishing listings with embarrassing mistakes! |
Inventory (linked in "Shop Stats" section on Dashboard)
| This reports the quantity, price, and inventory value for your active Etsy listings. | This is essential when you're selling products in person that you also offer on Etsy!
It's also handy when you need to know the total value of your active inventory. |
Competitor Research
Reports related to your Etsy competitors
Name | What it does | When to use it |
Competitor Sales
| This tracks your competitors’ estimated daily, weekly, monthly, and total number of sales. | Use this to spot trends in your niche and successful competitors you can learn from.
When your sales are slow, use it see if theirs are, too. |
Top Sellers on Etsy
| This shows you Etsy’s Top 100 shops by sales volume. | Use this for competitor research. |
Shop Info
| This shows you important statistics about any Etsy shop (including your own), and where it ranks, so you can gain insight into its success. | This is perfect for "deep-diving" specific competitors' shops. |
Competitor Listings
| This displays your competitors' most recently updated and most recently sold listings. | Use this when you want to know what’s selling in your niche, use this tool to discover product trends. |
Competitor Tags
| This lists the most commonly used tags in your competitors' most recently updated and sold listings. | Use this to save time if you need keywords when composing a listing title and tags. Click the star next to any tag to add it to your most recently edited Keyword List. |
Keyword Research
Tools to streamline your SEO research
Name | What it does | When to use it |
Keyword Tool
| This performs a detailed analysis of the top 100 listings found in Etsy search results for any keyword you choose. Search trends over time, related keywords, popular tags, price ranges, competition levels, and more.
Say goodbye to sticky notes covered in crossed-out keywords! | Use this when you are looking for new keywords to optimize your Etsy listings. Save keywords that are relevant to your items as you spot them. It records, monitors, and updates stats on keywords for optimizing your existing and new listings. |
Bulk Keyword Tool
| This is similar to Keyword Tool, but you can plug in up to 20 different keywords at once! | Use this to save time when you're doing a lengthy session of keyword research for your Etsy listings. |
Keyword Lists
| This allows you to save and group keywords alongside their latest search data. Color-code, sort, add notes, and add more keywords as you research. | Use this feature to save search terms you find in your keyword research and group them together in easily-accessible lists. |
Compare Keywords
| This provides a side-by-side comparison of the traffic stats of up to four keywords. It displays Etsy and Google competition, average clicks, average click-through rate, and more. | Use this feature to evaluate your keywords in batches when researching and save time. Identify keyword seasonality and gain insight into trends over time. |
Rank Checker
| This reveals what an Etsy shopper’s search results would be without Etsy’s context-specific ranking (personalization) or ads. It shows high-level data for any shop you choose (including your own). View worldwide data for any keyword and shop or choose a specific country to view data for. It also displays tags and stats for the top 500 listings that rank for the term you chose. | Use this to learn where your items rank for a keyword to the average Etsy shopper.
Check out the highest-ranked listings to evaluate how optimized your competition is. |
Bulk Rank Checker
| This searches Etsy to find where your listings rank for up to 20 keywords. | It's perfect for keeping an eye on your top 20 superstar keywords and discovering which of your listings rank the highest! |
Shop Insights
Tools and reports related to your Etsy shop
Name | What it does | When to use it |
Traffic Stats
| This shows you how shoppers are finding your listings through Etsy search, Etsy Ads, Pinterest, Facebook (and Google Analytics if you’ve connected it to eRank). | When working on your shop's SEO, use this to learn what search terms were used to find your listing and to see how well that listing ranked for each search term. |
Spotted on Etsy
| This reports which of your listings eRank found among the first 100 Etsy search results for specific keywords – both those you’ve chosen and keywords eRank monitors for other sellers. | Use this when working on SEO. Learn which keywords you are ranking for on Etsy.
Discover new keywords to utilize in your shop and track changes in your listings’ rankings over time. |
Tag Report
| This lists each tag in your active listings alongside its stats: how often you’ve used it, how much competition it has, 15 months of search-trend history, and more! | Use this when you are optimizing your listings and want to add more diverse tags to attract more buyers. |
Sales Map
| This shows all countries and US states to which you’ve shipped. | This is a fun tool for motivation and a pat on the back! It lets you see where your customers are around the world. |
Spell Checker
| This flags any tags with spelling errors. It also enables you to create your own “Safe List” of niche-specific terms that would otherwise be flagged as misspelled by eRank. | Every time you sign in, your eRank Dashboard lets you know if Spell Checker has detected any misspellings in your tags.
You can also access this feature from the "Shop Insights" tab in the main menu when you want to do a quick spellcheck of any new tags. |
Delivery Status
| Use this for all your shipments that have tracking. It shows you which packages are in transit and which have been delivered. | Use this regularly so you can promptly notify any customers whose orders are delayed in transit. Our Etsy shopper surveys tell us such updates help keep buyers coming back. |
Sales Report (linked in "Sales" section of Dashboard)
| This provides a high-level overview of your orders for any given timeframe. | Use this to review how your sales have trended since you opened your shop.
This feature can be especially useful for those of you who turn Etsy ads on and off daily. |
Trends
Reports that help you stay on the leading edge of trends!
Name | What it does | When to use it |
Trend Buzz
| This delivers daily, weekly, and monthly updates on the most-searched keywords on Etsy, Amazon, eBay, and dozens of other websites. For Etsy, this feature displays data drawn from seven countries. | Use this to see when trends begin -- and when they end.
Troubleshoot why your shop’s traffic rises or drops at certain times of the year.
Perfect for planning seasonal keyword strategy. |
Monthly Trends
| This lists the most popular shopper search terms on Etsy by category and displays 15 months of historical data for each keyword. | This feature is indispensable when you're working on your shop’s SEO, doing keyword research, and forecasting what’s likely to be popular over the next few months. |
Tools
Features to help you grow your Etsy shop!
Name | What it does | When to use it |
Profit Calculator
| This calculates the cost of creating and selling your items to help you predict and assess your profit margins. | Use this to avoid selling your products at a loss. |
ROI Calculator
| This calculates your Etsy Ads return on investment (ROI). | This helps you determine whether paying for Etsy ads is worth it for your business. |
Category Tool
| This shows you the most relevant and popular product categories for any keyword. | When optimizing a product for Etsy, finding the most relevant category for your product helps Etsy identify it as a match for that particular keyword search. |
Calendar
| This highlights significant dates throughout the year that can impact your sales. It shows the previous year’s top keywords for any month you choose. | It's useful throughout the year as you plan your marketing, brainstorm product development, and adjust seasonal SEO before major holidays and events. |
Shortcut Button
| This provides a browser-button shortcut that takes you from any Etsy shop or listing straight to its eRank analysis with just a click. | It's perfect for when you’re browsing Etsy and discover a shop or listing you’re curious about and would like to know more. |
Sites
Tools and reports for assessing 10+ million websites' traffic stats, activity, and practices
Name | What it does | When to use it |
Site Info
| This shows you how 10+ million websites around the world get their traffic. It reveals their backlinks, SEO keywords, and more. | Utilize this whenever you’re curious about how popular a website is and how visitors discover it.
It's also useful when researching how to get traffic to a website you own in the same niche. |
Site Lists
| This saves your “Compare Sites” research in lists so you can access them any time with just a few clicks. | It's perfect for monitoring competitors outside of Etsy and tracking the stats of a specific industry or niche. |
Compare Sites
| This lets you compare the stats of up to 10 marketplaces at once. View their historical ranks, popularity metrics, and traffic sources. | Use this to choose your next platform when you’re ready to branch out from Etsy.
It's also ideal for comparing your own website's stats with those of your competitors. |
More eRank resources
Community and education
Name | What it does | When to use it |
eRank's Blog
| Our blog features 150+ articles written specifically for Etsy sellers and eRank users! | Looking for eRank tool tutorials? Want tips from top Etsy sellers and coaches? How about some insight into what’s trending – and which trends are ending? Get that and much more in eRank’s blog. |
eRank on YouTube | Our YouTube channel features 200+ videos that present much of the same content that eRank’s blog does and more, all in audible form. On Thursdays at 2pm ET, join our Etsy experts for weekly wlive Q&As. | Visit us here when you need help from our experts and watch as they guide you through how to use eRank tools to grow your online business. |
eRank's private Facebook community | Join our active community of 24,000+ eRank members around the world. | If you have a question about your Etsy shop, need help using eRank, or just want to start a discussion, someone friendly is always online, ready to assist you! |